US Hotel Occupancy Up 4.4 Percent to 51.8 Percent Week Ending December 19th - 2015

US Hotel Occupancy Up 4.4 Percent to 51.8 Percent Week Ending December 19th - 2015

The U.S. hotel industry recorded positive results in the three key performance measurements during the week of 13-19 December 2015, according to data from STR, Inc.

In year-over-year measurements, the industry's occupancy increased 4.4% to 51.8%. Average daily rate for the week was up 4.1% to US$106.22. Revenue per available room rose 8.7% to US$55.01.

All but three of the Top 25 Markets reported an increase in occupancy, and all but one of the Top 25 Markets recorded increases in ADR and RevPAR.

Norfolk/Virginia Beach, Virginia, posted the largest increases in occupancy (+17.5% to 41.6%) and RevPAR (+28.0% to US$31.73). ADR in the market was up 8.9% to US$76.20.

Seven additional markets recorded a RevPAR increase of more than 15.0%: Oahu Island, Hawaii (+24.4% to US$203.37); San Diego, California (+23.9% to US$58.55); Dallas, Texas (+20.7% to US$57.45); Los Angeles/Long Beach, California (+17.7% to US$96.39); Boston, Massachusetts (+16.6% to US$80.12); Anaheim/Santa Ana, California (+15.4% to US$82.74); and Washington, D.C.-Maryland-Virginia (+15.3% to US$63.52).

Dallas was the only Top 25 Market to post a double-digit rise in ADR, up 11.0% to US$94.35.

Following Norfolk/Virginia Beach, two other markets experienced a double-digit increase in occupancy: Oahu Island (+15.9% to 91.3%) and San Diego (+15.1% to 53.1%).

New Orleans, Louisiana, reported the largest drop in occupancy (-4.5% to 46.1%) as well as the only decreases in ADR (-3.8% to US$111.39) and RevPAR (-8.1% to US$51.37). 

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About STR

STR, Inc. provides clients - including hotel operators, developers, financiers, analysts and suppliers to the hotel industry - access to hotel research with regular and custom reports covering the United States, Canada, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, STR Analytics and Hotel News Now. STR also founded the Hotel Data Conference. For more information, please visit www.str.com.